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Nice ad campaign by: Mullen, Boston, USA

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and the digital – New England Aquarium: Seal Pong
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Help Remedies has just relaunched their packaging. Great work !
“Help is a new brand of over-the-counter healthcare products. Our mission is to make solving simple health issues simple. We find the best solution there is, and take away everything else”. Help Remedies first two products “Help I have a headache” and “help I’ve cut myself” launched in April 2008. They generated significant press attention from design, eco, lifestyle, business and media as well as sales both online and through selected retailers. The packaging is made of molded paper pulp and a bio plastic made primarily of corn.

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More on their site: (www.helpineedhelp.com)
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“Bumper Stickers” for your sneakers… why not ?!

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Starbucks’ is launching in July a new “neighborhood” concept store under
the name “15th Avenue Coffee & Tea” (“Inspired by Starbucks”)
that adds beer wine, new food choices and live entertainment to the menu.
Starbucks sees it as:”the next evolution in coffee”.
The first three cafés will be in Seattle.

It will be intresting to see how it goes…

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A beautiful package design for a Red Bull Cola promotional piece.
Using a sturdy wood box, and real samples of the 17 natural ingredients of the cola, Design Friendship created a great presentation of the unseen raw material that goes into the drink.

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Perrier is making a comment on our age of digital conversation with this
new packaging developed by HartlandVilla, a graphic studio based in Paris.
Each product is wrapped in packaging that has bubbles of conversation

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Levi’s new campaign-titled Go Forth by Wieden + Kennedy Portland draws
on the brand’s heritage as the American jeans.
The Levi’s brand has been incoherent in the last few years, having lost the strong position it struck in the 80s and 90s. Go Forth campaign wants to reflect the brands history but also to refresh and reinvent the idea of a pioneering spirit for the times in which we live.
One can ask is it Levi’s or Abercrombie & Fitch?!

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The new website: ( goforth.levi.com)
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TV spot

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