Huggies Israel launched a limited edition of diapers designed as jeans.
The new line is a product of a cooperation with Shenkar School Of Fashion & Design.
Yes, there are many who think this is silliness at best but we think this is an example of fresh thinking and good marketing.
Diapers could be more than just No.1 and No.2 containers, they are the baby’s main clothing piece and sometimes the only piece of cloth during summer, so why not give them the look and feel of cloth?
The display in the pop store they launched launched for the launch:
pic fromFlickr


You might also rightly say that they aren’t cloth, so why give them the look and feel of cloth.
I dunno, it just smacks too much of fashion tricking (further) down the age range to infancy. Get em started young. There’s an innocence to white nappies on baby bums.
In Israel all the babies sit at the beach in just a jeans nappy and t-shirt and they look dressed. It’s just adorable! I wish they would make them here.
where can I get some of these for my baby?
me gustaria saber si hay talla grande en los huggies jeans.
gracias
muy buenos modelos y muy bonnitosssssssssssss
I loved these diapers. I bought them when I was in Israel visiting. They are so comfortable and make it look nicer when my baby was in a diaper and tshirt. It is a fabulous idea. I wish they had them in the States
whats up i bought these diapers for my eleven year old for our trip they worked great they hold alot they looked good when we walked down the beach he never wanted to potty trained
You put diapers on your 11 year old! AND took them on the beach in them????
hahaha seriously..i was thinking the same thing!
.. and I’m almost 100% sure he likes to hang his head out the window when you drive to the beach as well..
Increibles!…un diseƱo que tendria que perdurar por siempre…lamentablemente hay diferencia en precio con los otros…pero vale la pena, usalos para fiestas (jijij)
that is just stupid and rediculase
You may want to learn how to spell a word before you use it.. just sayin’
[...] Huggies Little Walkers Denim in London, England. Apparently Huggies also launched a denim line in Israel back in 2007, below is a picture from the Israel 2007 line. I think these are rather impratical but [...]
That is so white trash.
what makes denim look diapers “white trash”??? At least they’re wearing diapers. NOT wearing diapers could be seen as white trash. Or brown trash. Or any other color of trash. Why choose the term white trash? Is it because you are?
What’s this world coming to? 20 years ago, my kids always wore pants or a dress when we were outside the house.
Put clothes on the damned kid.
I’m with the guy who says it’s trashy.
Oh boy another excuse for people to not dress their kids!
If u don’t put diapers on ur kid nd it poo’s!!! U should pick it up with a bag!!! Like a dog… Nd for that matter just put a leash on it….! Because ur a great parent!!!!
This is why America is where its at. Listen to all of you. I wish all of you would re-read what you wrote. “They Are Diapers”, what is the big deal. I’ve seen kids run around in white, cloth, disposable, Come on, “They Are Diapers”, and they look better than white or nude, in my opinion.
vary discussed with the add huggies are putting on tv making it look like there trying to sell baby porn