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Archive for June, 2007

Listen to Seth Godin at Ted talking about the one main principle of marketing today, when you have 20 minutes.

It’s worth it.

(PSFK)

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SNIFF

Oh, we love these ads for Au Bon Pain ! They smell really good.

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OMG

Funny ad for unlimited texts bundle by Cingular

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HUGGIES JEANS

Huggies Israel launched a limited edition of diapers designed as jeans.

The new line is a product of a cooperation with Shenkar School Of Fashion & Design.

Yes, there are many who think this is silliness at best but we think this is an example of fresh thinking and good marketing.

Diapers could be more than just No.1 and No.2 containers, they are the baby’s main clothing piece and sometimes the only piece of cloth during summer, so why not give them the look and feel of cloth?

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The display in the pop store they launched launched for the launch:

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pic fromFlickr

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The IPHONE ads. Our favourite is the third.

Simply clever.

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NOT A RUNNER.YET.

Nike has probably taken inspiration from Dove’s strategy of using normal-sized women in ads by launching a TV campaign featuring an exercise-hater with «man boobs».

Less heroic than the usual ads, much more funny and human.

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SUPER SHIRTS

OK, this one is not exactly our taste in music nor that it has much to do with branding, but we couldn’t help it. This clip is really cool.

have fun!

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