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Archive for February, 2009

The geniuses from Waskman came up with a very original idea to advertise the new Vodafone “Oficina Movil” (“Mobile Office”) service, communicating the 3G advantages for  small businesses .

So after a while of thinking who the target was they realize THEY could be the perfect target, so they proposed Vodafone moving their offices to the middle of Madrid and Bilbao for three weeks, writing about the whole process in a few sites.

they built  a glass “cage”  ten meters above ground level and conducted their business from there, while  a live webcam broadcasting what was happening inside the “new” offices.

vodafone

(adverblog)

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TRAVEL SMARTER

An amusing Tv spot created by Duval Guillaume Brussels for De Lijn, the Flemish public transport company.

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BUY A CD GET…

Taking a page from Radiohead and Nine Inch Nails’ recent forays into tiered and pay-as-you-wish pricing strategies for albums, former NIN drummer Josh Freese has developed a wacky but potentially smart pricing system for his new album.

At the first levels you can purchase the CD/DVD, or digital version of the album. Next is the $50 version where you get a t-shirt and a 5 minute thank-you phone call from Freese. $500 will get 15 people a signed CD, t-shirt, cymbal, diner with Freese and a session in a sensory deprivation tank. And it goes upwards in price, with the strange and wonderful bonuses getting stacked ever higher.

But there’s more, way more. For two lucky fans with a lot of disposable income ($20,000 and $75,000) you get to participarte in a carnival of “weird and cool stuff”  with Freese and his famous friends.

Check out the whole list of possibilities here.

(PSFK)

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PIXEL ART MEETS CRAYONS

Who says crayons are just for kids? Artist Christian Faur uses wax crayons themselves as pixels to create imagery. The results are stunning, and I doubt I’d be able to resist the urge to touch these pieces in real life.

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(drawn)

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RECESSION MARKETING

With the recession taking a big bite out of consumer spending, Ad Age takes a look at who is fighting back and doing so effectively.

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ETSY

Making money on line from shared passion.

This video demonstrates how even the quirkiest ideas can mean big business on line.

http://www.openforum.com/marketing/video_wired_passion.html

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