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MY BAR OR YOURS?

Amsterdam’s MiNiBAR is a new kind of bar. A bar where you never have to wait for service again because YOU serve YOURSELF. You and your friends can check in with our concierge who’ll provide you with a key. Each MiNiBAR contains beer, wine and spirits, snacks as well as a few surprises.

It takes the hotel minibar concept to a new level.

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After launching a new design in January, PepsiCo retains Arnell Group to redesign its Tropicana Pure Premium orange juice cartons as part of its new ad campaign. Consumers revolt and demand the old packaging back. Two months and a reported US$ 35 million later, PepsiCo reverts back to the original Tropicana packaging.

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Mashable  assembled this list of more than 35 companies who are experimenting with social media in a host of different ways. 

Read it here

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YOGURT

We love yogurt, we love nice appetising packaging..and we love it even more when the two meet .

Yoplait we met in France

 Gad from Israel

 

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FUTURE TRENDS

Ben Hourahine the Futures Editor of Leo Burnett has put together a concise film of all that’s going on in the trends world.

MMMM

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DREAM JOB

Found this ad in PSFK:

We (innocent) are looking for a writer to come and work full time at our place in London.
We recently made a decision to have a go at running our own in-house agency, and we need someone who can come and write lots of classic innocent stuff. That means that this person will be writing everything from ads to pack copy to books to blog posts to everything else that we have to write. There is a detailed job spec on our website. Suffice to say, we’re interested in meeting people who can really write. Snappy five word headlines are fine, but we like beautiful, funny, though-provoking long copy even more. Funny is important, as is the ability to get to Shepherds Bush most days (our office is well served by a variety of modes of public transport).

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PLAYFUL YOGA

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A more playful approach to yoga. www.yoga-for-children.deAdvertising Agency: Atletico Berlin, Germany

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