Well this is another proof that we are living in a strange (but fascinating) world .It looks like half of the earth population striving to find descent water sources while the other half goes out of it’s way to sell water.Putting the world social and environmental issues aside, we are very impressed with the innovative and creative world of bottled water design.
Antipodes from New Zealand.Stunning pure, clean and simple in shape and graphic styles.
Looks like a real fine bath foam that will fit nicely in our bathroom.
Smart Water purity you can taste and feel only by looking at this elegant slender
bottles.
Sei Water you can hold it comfortably in your hand and it fits easily in your pocket, in your briefcase, in your purse or in your sports bag
G Pure Energy curvy and sexy from Norway , selling high-end water to the masses
Fred the friendly water disguised as booze
Tynant water amazingly shaped bottle, “organic” and asymmetrical form… Here is an interesting interview with the designer Ross Lovegrove
OGO water “the breathing water” looking like perfume will fit nicely on your make up shelf. I love is a fashion magazine with a built in bottle or vice versa…
1 litre, a stylish bottle with a lid that dabbles as a cup
Metromint the pepermint water.
Clean, bold and vibrant in shape and refreshing graphic design. Quite a refreshing attitude to water graphic style.
Bling H2O Pretty taste, Pretty face. Indeed.
Designed for the super-luxury consumer: frosted, corked bottles exquisitely handcrafted with genuine Swarovski crystals .
And this is only the tip of the iceberg.
Now , you probably murmur to yourself, do we really need another bloody water?? Apparently the people from the new water brand Another bloody water think we do.
What can we say, they have a really good sense of humor and sense of style in packaging.
There are some other voices, seeing all this as a crazy waste (and they are right of course…), and aiming to encourage us to drink tap water (where possible of course) save our money and give it to those who really need good drinking water.
Here are 2 examples, as you can see they are nicely designed too!
Neau water from Holland, sold in Supermarkets as an empty bottle, requiring the buyer to fill up from his own tap . Revenues are spent in drinking water projects in underdeveloped countries in Africa, Vietnam, Peru, and other poor parts of the world
Charity: Water offering you to buy (Virtual?) bottles of spring water and all of the money goes for others who have none. Think of it as water for water.
You can find out more in Who needs designer’s water by this next, and in NOTCOT which are great sites and worth further exploring.
Thank you people.
For those that are interested OGO is avaiable online:
http://www.aquabar.ws
http://www.bottledwaterstore.com
http://www.BuyOGO.com
in Canada
http://www.aqua-store.com
If I ‘m going to drown in a sea of plastic at least let me go down in style. I can now see why it’s worth more per gallon than gasoline! :-) As a consumer and a designer I’d love to see the next big thing become more sustainable and useful besides as a flower pot. This packaging review is very cool !
Great post! The only worthy brand you missed is VOSS from Norway.
http://www.vosswater.com
Nice rundown indeed. Only 2 or 3 really stood out as excellent to me. I’m actually kind of anti-bottled water now though with all the news on wasted plastic.
nice this is the true marketing .
when VOSS is mentioned i Think PUREWATER should be mentioned too. It is also from norway, the Typography is almost similar to VOSS, but dont know if there is any connection.
http://purewater.no/
gr8 article…gr8 designs and gr8 social questioning
doing a research on designing water label design, and i found this! superb!!! hahah inspiration meets, well this kind of design is less seen in Malaysia…
HI , IM A STUDENT OF INDUSTRIAL DESIGN AND I DONT THINK THAT ITS NECESSARY TO IMITATE PARFURMS TO DESIGN WATER PACKAGING.
I’m a design student aswell, living in Austria, which is renowned for its faboulus water quality. I can (and do) drink tab water everyday. Currently I’m doing a research about water, brands and energydrinks and the best concept I’ve seen in recent days was the one by neau – it’s sustainable, ecological and makes you think.
Thanks for the article
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Private Label Bottled Water Facts: Packaging Design has the primary goal to attract customers’ attention. For this purpose, package designs can not simply inform the customers, but also provoke feelings and communicate emotions. An effective packaging looks attractive, impresses with its creativity and is just nice to have on the shelf.
[…] decentes de agua, mientras la otra mitad está busca como vender agua”, es lo que aparece en Brandon Blog, en una pequeña recopilación sobre envases para […]
[…] decentes de agua, mientras la otra mitad está busca como vender agua», es lo que aparece en Brandon Blog, en una pequeña recopilación sobre envases para […]